
Unboring Your Brand
Unboring Your Brand is the podcast where small business owners, entrepreneurs, and creatives learn how to breathe new life into their personal brands and make a lasting impact in today’s crowded market.
Hosted by Zoë Wood, the founder of Video Confidence Coach, this show is all about connecting the dots between personal branding, marketing, and video to help you stand out, shine, and show up with confidence.
Find what you’re looking for 👀
Categories
- Accessibility
- Audience Engagement
- Business Development
- Community Building
- Confidence On Camera
- Content Creation
- Ethical Marketing
- Marketing Strategy
- Mindset & Motivation
- Mindset + Motivation
- Personal Branding
- Podcasting
- Small Business Growth
- Storytelling for Business
- Tech + Tools for Creators
- Tech Tools
- Video Marketing
- Visibility & Promotion
- Visibility + Promotion
- Voice & Messaging
- Work From Home
062 Convert with Smarter QR Business Cards
Business cards can do more than just get lost in a handbag. Learn how to create a private "meet me" web page that builds real connection and keeps you top of mind after a networking event.
061 DIY Event Recording 101 🎥
Not every event gives you a video team, but that doesn’t mean your moment in the spotlight has to vanish into thin air. Learn how to capture your presentation confidently, creatively, and with gear you probably already have.
060 Stand for Something (Not Just Fonts)
If you’ve ever wondered how to figure out what your personal brand really stands for, this episode’s got your name on it. We dig into how your values, voice, and audience shape a core message that doesn’t just sound good, but sticks.
059 Stop Repeating Yourself! Link It!
If you're stuck on reply-repeat with your clients, it's time to turn your FAQs into a business asset. Learn how to answer once and link forever using your website, blogs, videos, and even your podcast.
058 Gossip, Glares & Growth
We unpack the hilarious and awkward moment when a stranger assumed the worst based on the simplest of cues ☎️📱 two phones. Through this eyebrow-raising encounter, we explore how unchecked assumptions can sabotage your brand and networking success.
057 Who's Buying? Ask and Find Out
Understanding your ideal customers doesn't have to be a wild guessing game. Discover how using questions around behaviours, risk tolerance and trend adoption can shape smarter marketing and business decisions.
056 Trust Your Own Marketing Mojo 👶
Marketing doesn't always offer neat, immediate results, and that's okay. Learn how embracing creativity, experimentation, and a bit of blind faith can lead to powerful brand breakthroughs.
055 When Trolls Attack Your Brand
What do you do when your reel goes viral... for all the wrong reasons? We unpack how to protect your peace and your people when the trolls roll in, and why deleting isn’t weakness, it’s wisdom.
054 Pick One Platform, Rule Them All
Trying to be everywhere online can leave you feeling like a headless chook. In this episode, we unpack why honing in on one social media platform is a smarter, saner move for small business owners looking to market with meaning and still have a life.
053 Get Stuff Done Smarter: Assistive Technology
Let’s talk all things assistive tech—what it is, how to use it, and why it's not just for folks with a diagnosis. From text-to-speech tools to clever shortcuts and AI, it's all about working smarter, not harder.
052 Trust: Stop Selling, Start Belonging
In this classic episode replay, we unpack why trust is the cornerstone of every successful brand and how showing up as relatable, consistent, and genuine builds community and credibility. If you’ve been stuck in the hustle of trying to sell, this one's your reminder that people want to belong—not be sold to.
051 Work From Home Like a Pro
Struggling to stay on top of work while battling distractions at home? This episode dives into actionable tips for setting up your workspace, managing your time, and keeping productivity high—all while keeping your sanity intact.
050 Podcasting a Smart Move or a Time Drain?
Starting a podcast sounds exciting, but is it the right time for your business? In this episode, we explore when podcasting makes sense, why a limited series might be your best first step, and how to test the waters before committing long-term.
049 My Business Identity Thief 💰👤
Imagine getting calls from confused clients asking about a workshop you never ran—because someone else is using your business name! In this episode of the Unboring Your Brand Podcast, we break down what to do when a copycat business pops up, how to protect your brand, and why civility (even when you’re fuming) is key to resolving business identity mix-ups.
048 Stop Letting Templates Ruin Your Videos
Rigidly sticking to templates can stifle creativity, but bending (or even breaking) them to suit your unique needs can make all the difference. In this episode, we explore how to make marketing and content templates work for you rather than against you, ensuring they support rather than restrict your personal brand growth.